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[ December 28, 2022 ]

QSR Category Report

QSR Category Report

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2022 Category Takeaways:

QSR Burger pulled away as the top QSR sub-category, now having 23% more sponsorships than any other sub-category.
QSR Coffee & Tea surpassed QSR Sandwich in total sponsorships in 2022.
QSR Chicken surpassed QSR Pizza in total sponsorships in 2022.
The number of QSR Social Partnerships increased by 23% in 2022, yet engagement and number of posts per deal have decreased in the same timeframe.

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