Computer infrastructure powerhouse Nvidia is having a serious moment: since pioneering the world’s first graphics processing unit (GPU) in 1999—when it went public at $12 a share—its stock price has soared to a staggering $850 nearly 25 years later, driven primarily by AI’s seemingly unstoppable recent momentum. The Wall Street darling’s shares have climbed another 70% already in 2024, building on its dizzying 240% growth last year.

Given Nvidia’s skyrocketing profile amidst the ongoing AI boom—its AI chips are crucial to the infrastructure of tools like ChatGPT—it’s no surprise that the tech phenom scored the #2 spot on our most searched brand list over the last two weeks. The legacy-turned-reemerging brand’s portfolio currently numbers nearly 30 sponsorship and media deals, including collaborations with rights holders like BlizzCon, Nexus Gaming, and DetonatioN Gaming, signaling its commitment to fostering relationships within the gaming and technology sectors. Its roots in gaming run deep: Nvidia has dominated the market for GPUs used in PCs and video game consoles since its founding.

Currently the world’s third most valuable public company behind Microsoft and Apple, Nvidia kicked off 2024 on another high note, inking a deal with Mercedes in January to hone the German auto giant’s self-driving car capabilities, before announcing a partnership with networking leader Cisco in early February to help businesses deploy and manage secure AI infrastructure. Since then, the red-hot company has announced four more AI-related collaborations—with Google, ServiceNow, Telenor Group, and Hugging Face—further solidifying its ever-rising status in the tech ecosystem. 

As Nvidia’s considerable fortunes continue to grow in step with AI’s ongoing proliferation—presenting a prime opportunity to explore potential sponsorships across an array of industries—watch this space for more sponsorship news from this game-changing technology titan. 

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